Vision
“Jump Up ! One UNION”

VisionUp-grading the value of
space by discovering
customers’ needs

MissionCreating better world
with better ideas

GoalBecoming the Asia’s No.1
building materials
manufacturer

Business Strategy

  • Improving the brand valueTo increase corporation image and product value by promoting core business and developing top creative products

  • Securing new growth enginesTo focus on high value-added materials industry, special building materials and resources development

  • Developing global human resourcesTo secure and promoting core man-power

  • Innovating corporation cultureTo create dynamic corporation culture and performance-oriented organization

  • Consolidating financial structureTo retain solid profitability based on sound and transparent management

Core competency
  • 생산·기술·마케팅 역랑

    Production, technology and marketingCapacity to produce best products and to challenge new area with leading-edge technology development

  • 기업환경 대응능력

    Capacity to confront

    Ability to correspond quickly and actively to customers, market and environment changes

  • 글로벌 경영능력

    Global management powerCompetency to lead the industry advancing beyond the global competitors

Core Value
  • Challenge Enterprising attitude to attempt opportunities
  • Change Solid commitment to pursue various
    changes with creative ideas
  • Passion Persistent spirit and willingness to
    overcomeany obstacles and barriers
Code of conduct
  • 고객중심Customer-oriented

    Providing best service by figuring out the customers’ needs

  • 기술중시Technology-oriented

    Securing competitive advantages and supplying up-to-date technology

  • 환경,안전 중시Environment and safety-oriented

    Managing various factors that influence on the environment and workers’ safety

  • 성과중시Performance-oriented

    Achieving performance by establishing specific action plans on growth and profits

  • 자기개발Self-development

    Improving one’s ability by paying attention to environment changes and developing capacity required for work performance

Vision

“Jump Up ! One UNION”

visionUp-grading the value of space by discovering customers’ needs

MissionCreating better world with better ideas

ObjectiveBecoming the Asia’s No.1 building materials manufacturer

Business Strategy

  • Improving the brand valueTo increase corporation image and product value by promoting core business and developing top creative products

  • Securing new growth engines To focus on high value-added materials industry, special building materials and resources development

  • Developing global human resourcesTo secure and promoting core man-power

  • Innovating corporation cultureTo create dynamic corporation culture and performance-oriented organization

  • Consolidating financial structureTo retain solid profitability based on sound and transparent management

Core competency

  • 생산·기술·마케팅 역랑

    Production, technology and marketingCapacity to produce best products and to challenge new area with leading-edge technology development

  • 기업환경 대응능력

    Capacity to confrontAbility to correspond quickly and actively to customers, market and environment changes

  • 글로벌 경영능력

    Global management powerCompetency to lead the industry advancing beyond the global competitors

Core Value

Code of conduct
  • 고객중심Customer-oriented

    Providing best service by figuring out the customers’ needs

  • 기술중시Technology-oriented

    Securing competitive advantages and supplying up-to-date technology

  • 환경,안전 중시Environment and safety-oriented

    Managing various factors that influence on the environment and workers’ safety

  • 성과중시Performance-oriented

    Achieving performance by establishing specific action plans on growth and profits

  • 자기개발Self-development

    Improving one’s ability by paying attention to environment changes and developing capacity required for work performance